What is the main purpose of the College of Disney Knowledge certification?

The main purpose of the College of Disney Knowledge certification is to equip travel professionals with comprehensive insights into Disney's various destinations and the experiences they offer. This training allows agents to better assist clients by providing detailed information about parks, resorts, cruise lines, and other Disney-related travel options. The curriculum covers aspects such as attractions, accommodations, dining, and special events, enabling travel professionals to create well-informed and personalized vacation plans for their clients.

While education about Disney film history, training on customer service skills, and promoting merchandise can be valuable, they do not align with the primary objective of this certification. The focus is specifically on travel professionals and enhancing their ability to sell and facilitate Disney experiences, making it essential for those looking to excel in planning Disney vacations.